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PhIMA: Philadelphia Interactive Marketing Association

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Job Summary

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Digital Sales Specialist

Date Posted - Jan 23, 2017
Company: WCAU NBC Philadelphia
Contact Name: Kelly Anderson
Contact Email:
Phone: 818-777-3919
Job Summary:

The core responsibility of the NBC10 Digital Sales Fulfillment Specialist includes the execution, management, optimization and delivery of all Digital and Digital Out-of-Home advertising revenue, including display, video, mobile, native, sponsorship and email ad campaigns for NBC10/WCAU advertisers. The Digital Sales Fulfillment Specialist will work closely with sales, creative and advertising operations, and is expected to provide superior customer service at all times.

  • Enter and maintain orders in Operative One and applicable ad servers

  • Work closely with the NBC OTS traffic/ad operations team based in New York to schedule, traffic and implement advertising programs
  • Manage campaign bookings and delivery in a variety of ad management systems, including but not limited to Operative One, DoubleClick DFP-Premium, Verve and FreeWheel
  • Create presentations, recaps, pull screenshots, provide campaign pacing and reporting updates to Sales Account Executives and Digital Sales Manager on all active campaigns
  • Fill out proposal spreadsheets, build presentation materials, communicate online ad specs and enter proposal data in relevant systems, as required
  • Deliver superior customer service by making performance recommendations and optimizations
  • Monitor first and/or third party impression metrics to ensure full delivery
  • Provide end of month/campaign data for billing
  • Additional projects as requested by WCAU management and NBC leadership

  • 4-year College degree

  • Experience in Online media, Social Media, Digital Ad Sales (2-years minimum)
  • Familiarity with ad serving systems (FreeWheel, Verve, Doubleclick DFP-Premium, Atlas, etc.)
  • Microsoft Office Suite (Experienced)
  • Additional Eligibility Requirements:
  • Interested candidate must submit a resume/CV through to be considered
  • Must be 18-years or older, have a valid US driver’s license, unrestricted work authorization to work in the United States
  • Must be willing to submit to a background investigation
  • Must be covered by Solutions, NBCUniversal’s Alternative Dispute Resolution Program
  • Willingness to travel and work overtime, and on weekends with short notice
  • Desired Qualifications:
  • Ability to work independently, proactively and collaboratively in a fast-paced, high-energy team environment with attention to detail being of paramount significance
  • Strong analytical, creative and interpersonal skills
  • Excellent oral and written communication skills with a demonstrated ability to work with a broad range of internal and external clients
  • Strong ability to create dynamic and compelling presentations using Word, PowerPoint and Excel, as well as 3rd party data research providers
  • Passion for digital media, social media & emerging technologies
  • The NBC10 Digital Sales Fulfillment Specialist must be willing to work onsite, as the position is located in the Philadelphia suburbs (Bala Cynwyd, PA) and is responsible for Digital and Digital Out-of-Home advertising solutions targeting the Philadelphia DMA.

Company Description:

NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.


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